March 21, 2023

Podcasting news for March 2023: Music licenses, google searches, and tech tips

The MVCC podcast center is a great place to start your podcast journey, with all the necessary equipment and resources to create a great show. They offer helpful advice to get you started and the ability to record in high definition.  The podcast center staff are knowledgeable and friendly, and will be there to help you every step of the way. With their help, you’ll be in the perfect position to launch a successful podcast and gain new listeners from all over the world. So why wait? Get started on your podcast journey today and make your mark! On to the news!

As of February 7, 2023, MVCC’s vast (and awesome) music catalog license with De Wolfe Music has been modified to include additional music rights in productions available for podcasting. For producers, this means you can now go to www.dewolfemusic.com to find tracks for your show that MVCC staff can download for your use. Podcasting Rights means the right to make the Productions available as a multimedia digital file, available via the internet for downloading to a portable media player, computer, or mobile device.

Why should you create a podcast at MVCC? A 2022 Edison Research study indicated that YouTube is the top platform for podcasting listening, followed by Spotify. (Source: searchenginejournal.com) And look at that – you get a video and audio podcast version when you make a show at MVCC. Plus, you connect with local viewers across the Miami Valley thanks to the MVCC channels.

Help your podcast get found in search engines! Titles and descriptions matter when users go to find or browse for shows. For example, don’t make a show called, I don’t know, The MVCC Podcast, which doesn’t explain much to a listener. Camera in Hand: stories of public access television? Better! Need some ideas to get started? Remember that specific topics and interesting viewpoints will help build an audience. Find your angle.

And finally, some production tips for MVCC’s podcast center: you can adjust the wall background colors with the remote; move the web camera around if you need to (and staff can put the camera on a tripod for three or four guests); if the audio doesn’t sound great during the mic check, let us know – occasionally the noise reduction and other effects are switched off on the RODECaster Pro.

Want to learn more? Consider taking the free one-hour podcast workshop by appointment during business hours or by evening registration at www.mvccclasses.com

MIAMI VALLEY COMMUNICATIONS COUNCIL  
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